While waiting for my morning coffee to brew, I blippared the label on a bottle of Collective Arts Brewing’s Rhyme & Reason ale. I didn’t actually care for this particular artwork, but the video that popped up from the Blippar app was interesting: an interview with the artist, Jeff Denomme.
He is apparently not terribly well educated or articulate, but that means nothing. He is articulate as an artist. He expresses in the video that is attached to the beer label (series 5, no. 26) the essence of all creative hearts. Creativity is a compulsion that cannot and must not be denied.
Play this video and you will understand: Haunted Zoo